My vote goes to this commercial for Electrabel (Belgian Energy Provider).
http://nl.youtube.com/watch?v=O3WyvRrvsFE
It really caught my attention when they first played it on national television and I think they did a splendid job of getting the message across. The scenes with the children are well done, just take a look at the details. Like the kid that’s passing a ham sandwich to the driver in the truck (beautiful shot):


..and the two boys that smile at the girls. They are really acting like adults, even the expressions on their face. Brilliant!
btw. Music is by Cat Stevens - Where Do the Children Play?


